If you're running a business, you already know how important it is to keep track of your customers, streamline sales, and manage marketing effectively. That’s where a good Customer Relationship Management (CRM) software comes in. Zoho CRM Plus and HubSpot CRM Suite are two popular options, but which one is the best fit for you? Let’s break it down in a simple, easy-to-read comparison.
Table of Contents
Pricing Plan
Features
Sales and CRM Features
Marketing and Social Media Management
Customer Service and Support
Integration and Scalability
Choosing Between Zoho and Hubspot
Conclusion
Pricing Plan
Features
Sales and CRM Features
Marketing and Social Media Management
Customer Service and Support
Integration and Scalability
Choosing Between Zoho and Hubspot
Conclusion
Pricing: What Will It Cost You?
Cost is often the deciding factor when choosing a CRM. Here’s how the two compare:
| Features | Zoho CRM Plus | HubSpot CRM Suite (Enterprise) |
| Free Trial | 30 days | 14 days (limited services) |
| Pricing (Annually) | $57/user/month | $4000/10 users/month |
| Onboarding Fee | None | $12,000 |
| Monthly Billing Option | $69/user/month | Not available |
| Free Plan | Up to 3 users (basic features) | Available (limited functionality) |
Key Takeaway: Zoho CRM Plus is significantly more affordable and flexible for small businesses, while HubSpot requires a higher upfront investment but offers premium features.
>>Users Also Read: Difference Between Zoho CRM and Zoho CRM Plus<<
Features: What Can They Do?
Both CRMs have solid tools to help you manage customers, but some features stand out:
Sales and CRM Features
| Features | Zoho CRM Plus | HubSpot CRM Suite |
| Sales Automation | Available | Available |
| Product Customization | Easy | Complex |
| Workflows and Automation | Available | Available |
| AI and Predictive Analysis | Advanced | Limited |
| Approval Process | Available | Limited |
| Custom Reports and Dashboard | Available | Available |
Key Takeaway: If you need deep customization and automation, Zoho CRM Plus is a better choice. HubSpot is great for standard sales teams but lacks flexibility in some areas.
>>Read Also: Five Features of Zoho CRM that Your Business Needs<<
Marketing and Social Media Management
| Features | Zoho CRM Plus | HubSpot CRM Suite |
| Email Marketing Automation | Available | Available |
| Ecommerce Email Marketing | Available | Limited |
| Social Media Integration | Facebook, X, Instagram, LinkedIn, YouTube, Google My Business Profile | Facebook, X, Instagram, LinkedIn |
| A/B Testing | Available | Available |
| Landing Page Builder | Available | Available |
Key Takeaway: If social media marketing is important for your business, Zoho CRM Plus gives you more options, especially for YouTube and Google My Business.
Customer Service and Support
Help Desk Features: Both CRMs offer customer support ticketing and automation, but Zoho allows more customization.
Live Chat and Visitor Tracking: Zoho integrates with WhatsApp, Messenger, and Telegram, while HubSpot is limited to Messenger.
AI Chatbots and Automation: Zoho’s Zia AI assistant helps with lead scoring, email sentiment analysis, and automation—features that HubSpot either lacks or limits.
Self-Service Options: Both CRMs offer knowledge bases, but Zoho allows better branding and customization.
Key Takeaway: Zoho CRM Plus is the stronger option for customer service, especially if you need AI-powered chatbots and multichannel support.
Integration and Scalability: Will It Grow with Your Business?
Zoho CRM Plus integrates with Microsoft, Google Workspace, Zoho Finance Suite, and third-party tools, making it a great all-in-one platform.
HubSpot CRM Suite offers extensive third-party integrations, but some advanced features require additional paid add-ons.
Key Takeaway: If you need deep finance integration and scalability, Zoho CRM Plus wins. HubSpot is excellent for marketing-heavy businesses, but might require extra costs for integrations.
>>Must Read: ERP vs. CRM: Differences, Similarities, and Benefits<<
Which One Should You Choose?
Choose Zoho CRM Plus if you want an affordable, all-in-one CRM with strong AI, social media tools, and deep customization.
- Choose HubSpot CRM Suite if you are willing to invest more in an established brand with premium marketing features and don’t mind extra costs for advanced tools.
CONCLUSION
Both Zoho CRM Plus and HubSpot CRM Suite are excellent choices, but they cater to different needs. Zoho CRM Plus offers more value for small and medium businesses that need a powerful yet cost-effective solution. HubSpot is a great fit for larger companies focused on inbound marketing but comes at a higher cost.
If you're considering Zoho CRM Plus for your business, Droidedge Consulting is an authorized Zoho implementation partner in Nigeria. We can help you with setup, customization, and training to ensure you get the most out of your CRM. Contact us today to get started!